“We’re invisible on Google,” the founder of a mid-sized e-commerce business confessed during our first conversation. Despite having a well-designed website and a variety of products, they were struggling to attract organic traffic.
“We’ve invested in ads, but it’s draining our budget, and the results just aren’t sustainable,” the founder added. Their primary concern was that their competitors were dominating search results, leaving their website buried on the third or fourth page. “We need to rank higher—people need to find us without us spending thousands on ads every month.”
Desk AI designed a comprehensive SEO strategy tailored to the business’s needs. We began with an in-depth audit of their website, identifying technical issues like slow load times, broken links, and missing meta tags that were hindering their rankings.
Our next step was optimizing their content. Using keyword research tools, we pinpointed high-value search terms relevant to their products and customer intent. We rewrote product descriptions, blog posts, and landing pages to incorporate these keywords naturally, ensuring the content remained engaging and informative.
To build authority, we implemented a backlink strategy, partnering with industry blogs and influencers to secure high-quality links to their site. Additionally, we set up a local SEO strategy to target nearby customers with location-specific search terms, like “best online [product category] store near me.”
Finally, we introduced structured data to their pages, improving the website’s chances of appearing in rich snippets and featured search results.
Within six months, the e-commerce business saw transformative results:
With reduced reliance on paid ads, the company saved approximately $10,000 monthly in advertising costs. “This SEO strategy didn’t just improve our traffic—it gave us a sustainable foundation for long-term growth,” the founder said confidently.
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